B2B B2B Cold Calling Calling up a business vs. calling a consumer are two very different things. Not only can the stakes feel higher -- due to higher price points or a shorter list
B2B B2B Marketing Challenges & How CRM can Help Why do B2B businesses need CRM? To be effective, customer service excellence starts at the beginning of each new marketing lead. Because business-to-business (B2B) operations involve more stakeholders and often
Sales Lead Understanding the difference between a lead and a prospect Leads and prospects are just two different terms to describe a potential customer’s relationship to your business. And these two different terms are often confused. When you understand the
Sales cycle Understanding the sales cycle No matter what your business operation, every business has a process to be followed in order to consistently deliver your product or services. In a similar way, the sales cycle
Sales Goal Texting: the Next Big Thing in Sales In this busy world, many people feel they have no time to respond to calls. If someone doesn't know the number calling them, they'll let it go to voicemail to
B2B B2B Sales Strategies That Work Business-to-business (B2B) sales is a long process that requires more research than business-to-consumer (B2C) sales. This often requires interaction with stakeholders and multiple decision makers. Understanding the most efficient B2B
